We Collections (“we,” “us,” “our,” or “Company”) is committed to protecting your privacy and personal data. This Privacy & Cookies Policy explains how we collect, use, store, and protect your personal information when you visit our website wecollections.in or use our services, in compliance with the Digital Personal Data Protection Act (DPDPA) 2023 and other applicable laws of India.
1. Information We Collect
Personal Information
We collect the following types of personal information:
Account Information:
- Full name
- Email address
- Phone number
- Date of birth (optional)
- Gender (optional)
Billing & Shipping Information:
- Billing address
- Shipping address
- Payment method details (processed securely through our payment processors)
- Order history
- Purchase preferences
Technical Information:
- IP address
- Browser type and version
- Device information
- Operating system
- Pages visited and time spent
- Referral source
- Cookies and tracking data
Communication Information:
- Customer service inquiries
- Product reviews and ratings
- Survey responses
- Newsletter subscriptions
2. How We Collect Information
Direct Collection:
- When you create an account
- During checkout process
- When you contact customer service
- When you subscribe to newsletters
- When you leave product reviews
Automatic Collection:
- Through cookies and similar technologies
- Website analytics tools
- Social media pixels
- Email tracking pixels
Third-Party Sources:
- Payment processors
- Shipping partners
3. Purpose and Legal Basis for Processing
We process your personal data for the following purposes under the DPDPA 2023:
Order Processing & Fulfillment:
- Processing and completing your orders
- Payment processing and verification
- Shipping and delivery coordination
- Order tracking and updates
- Customer service support
Account Management:
- Creating and maintaining user accounts
- Password reset and security
- Preference management
- Order history maintenance
Website Improvement:
- Analytics and performance monitoring
- User experience enhancement
- Product catalog optimization
- A/B testing for better service
Legal Compliance:
- Tax reporting and record keeping
- Fraud prevention and security
- Compliance with consumer protection laws
- Dispute resolution
4. Data Sharing and Third Parties
We may share your personal information with:
Service Providers:
- Payment processors (Razorpay, PayU, etc.)
- Shipping and logistics partners
- Email service providers
- SMS service providers
- Customer support platforms
- Website hosting providers
Business Partners:
- Jewelry manufacturers (only order-related information)
- Insurance providers for high-value orders
- Authentication services for precious metals
Legal Requirements:
- Government authorities when required by law
- Law enforcement agencies
- Courts and regulatory bodies
- Tax authorities
Note: We do not sell your personal data to third parties for marketing purposes.
5. Data Security
We implement appropriate security measures to protect your personal information:
Technical Safeguards:
- SSL/TLS encryption for data transmission
- Secure payment gateway integration
- Regular security audits and updates
- Firewall protection
- Secure data centers
Administrative Safeguards:
- Access controls and user authentication
- Staff training on data protection
- Regular security policy updates
- Incident response procedures
Physical Safeguards:
- Restricted access to servers
- Secure office premises
- Protected backup systems
6. Data Retention
General Retention Period:
- Account information: Retained until account deletion
- Order information: 7 years for tax and legal compliance
- Marketing data: Until consent is withdrawn
- Website analytics: 26 months maximum
DPDPA Compliance:
As per DPDPA 2023 requirements, we will delete your personal data:
- When the purpose for collection is no longer served
- Upon withdrawal of consent (where legally permissible)
- After 3 years of inactivity (for users who don’t interact with our services)
- We will notify you 48 hours before data deletion for inactive accounts
7. Your Rights Under DPDPA 2023
As a data principal, you have the following rights:
Right to Access:
- Request information about personal data we hold
- Obtain copies of your personal data
Right to Correction:
- Correct inaccurate or incomplete data
- Update your account information
Right to Erasure:
- Request deletion of your personal data
- Withdraw consent for data processing
Right to Data Portability:
- Receive your data in a structured format
- Transfer data to another service provider
Right to Grievance Redressal:
- File complaints about data processing
- Seek resolution of privacy concerns
To exercise your rights, contact us at: info@wecollections.in
8. Cookies Policy
What are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us improve your browsing experience and provide personalized services.
Types of Cookies We Use
Essential Cookies (Always Active):
- Shopping cart functionality
- User authentication
- Security features
- Website performance
Functional Cookies:
- Language preferences
- Currency selection
- Recently viewed products
- Wishlist items
Analytics Cookies:
- Google Analytics
- Website usage statistics
- Performance monitoring
- User behavior analysis
Marketing Cookies (Requires Consent):
- Facebook Pixel
- Google Ads tracking
- Email marketing tracking
- Personalized advertisements
Third-Party Cookies:
- Payment processor cookies
- Social media integration
- Customer service chat
- Product recommendation engines
Cookie Consent Management
Your Cookie Choices:
- Accept All: Allows all cookies for optimal experience
- Essential Only: Only necessary cookies for basic functionality
- Customize: Choose specific cookie categories
- Reject All: Decline non-essential cookies
Managing Cookies:
You can manage cookie preferences through:
- Our cookie banner (appears on first visit)
- Cookie settings in your browser
- Privacy settings on our website
- Email us at cookies@wecollections.in
Cookie Retention Periods
- Session Cookies: Deleted when you close your browser
- Persistent Cookies:
- Functional cookies: 1 year
- Analytics cookies: 26 months
- Marketing cookies: 30 days to 2 years (varies by provider)
9. Children’s Privacy
We do not knowingly collect personal information from children under 18 years of age without parental consent. If you are under 18:
- Parental consent is required for account creation
- Parents can review and delete their child’s information
- We will delete children’s data if collected without proper consent
Contact for Children’s Privacy: parents@wecollections.in
10. Marketing Communications
Email Marketing:
- Newsletter subscriptions (opt-in required)
- Promotional offers and discounts
- New product announcements
- Personalized recommendations
SMS Marketing:
- Order updates and shipping notifications
- Promotional messages (explicit consent required)
- Account security alerts
Unsubscribe Options:
- Click unsubscribe in any email
- Reply STOP to SMS messages
- Contact customer service
- Update preferences in your account
11. Data Breach Notification
In case of a data breach:
- We will notify the Data Protection Board within 72 hours
- Affected users will be informed if high risk to rights and freedoms
- We will provide details about the breach and mitigation steps
- Regular updates will be provided as investigation progresses
12. Grievance Redressal
Internal Grievance Officer:
- Name: Pavani
- Email: info@wecollections.in
- Phone: +91-9032368602
- Address: Hyderabad
- Response Time: 30 days maximum
Data Protection Board:
If not satisfied with our response, you may approach the Data Protection Board of India established under DPDPA 2023.
14. Business Transfers
In case of merger, acquisition, or sale of assets:
- You will be notified of any ownership changes
- This privacy policy will continue to apply
- You may exercise your data rights with the new entity
- Your consent preferences will be honored
13. Contact Information
Data Fiduciary Contact:
- Company: We Collections
- Email: info@wecollections.in
- Phone: +91-9032368602
- Address: Hyderabad
- Website: wecollections.in
Customer Support:
- Email: info@wecollections.in
- Phone: +91-9032368602
- Hours: Monday to Saturday, 9 AM to 6 PM IST
14. Policy Updates
This privacy policy may be updated periodically to reflect:
- Changes in applicable laws
- Updates to our data practices
- New features or services
- Feedback from users
How We Notify Changes:
- Email notification to registered users
- Banner notification on website
- Updated “Last Updated” date
- Prominent notice for material changes
Your Continued Use: Continued use of our services after policy changes constitutes acceptance of the updated terms.
15. Governing Law
This Privacy & Cookies Policy is governed by:
- Digital Personal Data Protection Act (DPDPA) 2023
- Information Technology Act, 2000
- Consumer Protection Act, 2019
- Other applicable laws of India
Jurisdiction: Courts in [Your City], India shall have exclusive jurisdiction for any disputes arising from this policy.
Consent Statement:
By using our website and services, you acknowledge that you have read, understood, and agree to this Privacy & Cookies Policy. For any questions or concerns about this policy, please contact us at info@wecollections.in.
Cookie Consent: Please review our cookie settings and provide your consent for non-essential cookies through our cookie banner or privacy settings.
This policy is designed to comply with the Digital Personal Data Protection Act 2023 and other applicable Indian laws. It is recommended to have this policy reviewed by legal counsel before implementation.
